These days there are folks who want GMOs not to be included on labels, and they’re hoping that voters in California reject the California Right to Know Genetically Engineered Food Act in November. But so far most folks are against the idea of not knowing what’s in their food. So what in the world are they cooking up to get us to change our minds?
Here’s a partial lineup of hired guns and organizations behind the anti-labeling advertising blitz soon to hit the California airwaves.
What do a former mouthpiece for tobacco and big oil, a corporate-interest PR flack, and the regional director of a Monsanto-funded tort reform group have in common?
They’re all part of the anti-labeling PR team that will soon unleash a massive advertising and PR campaign in California, designed to scare voters into rejecting the California Right to Know Genetically Engineered Food Act.
In November, California voters will vote ‘yes’ or ‘no’ on a law to require mandatory labeling of all GMO ingredients in processed foods, and ban the routine industry practice of mislabeling foods containing GMO ingredients as ‘natural.’
Original article, “Meet the Corporate Front Groups Fighting to Make Sure You Can’t Know What’s in Your Food,” posted on Alternet, May 31, 2012 and written by Alexis Baden-Mayer and Ronnie Cummins.